What Do You Mean "No Ads"?

Online access to thousands of newspapers and magazines has been a great boon to researchers in communication and other fields.

Unlike most academic journals, however, many of these publications are available online in text only. That means no ads, and that can be a problem if it's advertising that you want to study.

There are exceptions, and you'll find links to some good sources of ads in the Advertising & Public Relations research guide.

But for many newspapers and general and special interest magazines access to ads means going to the print (if we have it) or to microfilm (where color and quality are lost.)

If you need help finding ads from a particular publication or of a particular type, just ask.  There may be other ways to find what you need.